An intelligence report has been added to the portfolio of WiseGuyReports titled, “Global Non Licensed Sports Merchandise Market Insights, Forecast to 2025”.
Non-licensed sports merchandise is replica or counterfeit licensed sports apparels, accessories and other products manufactured and sold by unlicensed entities. The products look similar to the licensed sports merchandise visually, but the difference will be there in the type of material, quality of stitching, colors and other aspects. Some non-licensed sports merchandises may have copyrighted logos and other stuffs related to the sporting entity, but the design of the products may be different. To avoid legal issues, some manufacturers use distorted logos and designs, which may not infringe the license terms between the sporting entity and the licensee. Some of the products may not have the logo other aspects related to the sporting entity, but the colors and the design will resemble the identity of the particular sporting entity.
Non licensed sports merchandise of sports such as American football (NFL), baseball, cricket, basketball, football, and tennis among others is quite popular among sports enthusiasts worldwide.
The global Non Licensed Sports Merchandise market is valued at XYZ million US$ in 2018 and will reach XYZ million US$ by the end of 2025, growing at a CAGR of XYZ% during 2019-2025. The objectives of this study are to define, segment, and project the size of the Non Licensed Sports Merchandise market based on company, product type, end user and key regions.
Global Market Outline: Non Licensed Sports Merchandise Market
The influential forces of consumer decision making are rapidly altering the landscape of the consumer goods industry. The age-old adage, ‘the consumer is the king’ resonates with every trade being executed under the sun. The practice of consumerism is gaining precedence among other factors which are significantly escalating the growth of the consumer goods industry. The adoption of consumer micro-segmentation technique is allowing consumers to precisely address their needs. This is aiding vendors to understand consumer preferences, which help them design effective products and develop the value-based supply chain. Consumer micro-segmentation has generated enormous scope for new product launches, that is amplifying the expansion of all markets concerning consumer goods.
The key players covered in this study
Under Armour, Inc
DICK’S Sporting Goods Inc
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In this study, the years considered to estimate the market size of Non Licensed Sports Merchandise are as follows:
History Year: 2013-2017
Base Year: 2017
Estimated Year: 2019
Forecast Year 2019 to 2025
Latest update on Non Licensed Sports Merchandise Market
Customer satisfaction is of paramount importance. Hence, the consumer micro-segmentation also assisting to develop masstige market is prompting the consumer goods industry growth. For example, a New Zealand-based dairy company, Fonterra, returns in the Indian market, taking the value-added product route, as it chose to work with Amul and Mother Dairy, those dominate in the packet milk segment. The soaring utility of durable, non-durable, and services is escalating the growth of all markets trading in consumer goods. The surging need for all types of consumer goods coupled with technical advancements like employing artificial intelligence and Internet of Things for an efficient supply chain is fostering the consumer goods market growth.
Market segment by Type, the product can be split into
Pirated Video Games/Softwares
Market segment by Application, split into
Sports Goods Stores
Open Air Markets
Market segment by Regions/Countries, this report covers
Central & South America
Market size by Region
Central & South America
Rest of Central & South America
Middle East & Africa
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The revised regulation norms by esteemed organizations for new product approval are promoting improved safety standards, which is garnering customer loyalty. Furthermore, spreading awareness about consumer rights is booming the consumer goods market. Venture capital-style incubators, consistent focus on health and wellness products, and partnering with the consumers are some dynamics that are broadening the consumer goods market. The growing population, subsequently increasing consumers, is fueling the consumer goods market growth. The increase in food consumption, rising need for domestic products, and surge in per capita income backed by growing world economy are pushing the growth of consumer goods industry. The growing trend for brand consciousness and uses of specialty products are attracting considerable consumer for a special purchase. These insights mentioned above help in concluding the growth curve for the consumer goods industry is far from saturation, and the future looks bright in the coming years.
The study objectives of this report are:
To study and analyze the global Non Licensed Sports Merchandise market size (value & volume) by company, key regions/countries, products and application, history data from 2013 to 2017, and forecast to 2025.
To understand the structure of Non Licensed Sports Merchandise market by identifying its various sub-segments.
To share detailed information about the key factors influencing the growth of the market (growth potential, opportunities, drivers, industry-specific challenges and risks).
Focuses on the key global Non Licensed Sports Merchandise manufacturers, to define, describe and analyze the sales volume, value, market share, market competition landscape, SWOT analysis and development plans in next few years.
To analyze the Non Licensed Sports Merchandise with respect to individual growth trends, future prospects, and their contribution to the total market.
To project the value and volume of Non Licensed Sports Merchandise submarkets, with respect to key regions (along with their respective key countries).
To analyze competitive developments such as expansions, agreements, new product launches, and acquisitions in the market.
To strategically profile the key players and comprehensively analyze their growth strategies.
Table of Contents
1 Report Overview
2 Global Growth Trends
3 Market Share by Key Players
4 Breakdown Data by Type and Application
5 United States
9 Southeast Asia
11 Central & South America
12 International Players Profiles
13 Market Forecast 2018-2025
14 Analyst’s Viewpoints/Conclusions
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This post was originally published on The Market Plan