Food and beverage retail market continues to witness exponential growth in line with a cohort of broad factors, ranging from changes in consumer spending and evolving lifestyles. Moreover, rising urbanization is one among the key factors contributing to growth of food and beverage retail market. Moreover, evolving consumer preferences and tastes is also a key aspects boosting growth of food and beverage retail market.
Growing demand for high-quality food and beverage products is a key factor driving growth of food and beverage retail market. Though factors such as supply chain management, inflation, and quality control are likely to pose considerable challenges for the food and beverage retailers, the growth of the market remains undeniable.
Market Players Diversify their Product Lines as Rising Number of Consumers Join the ‘Plant-based’ Trend
As per sources, consumers are increasingly resorting to plant-based food and beverages on account of their perceptions with respect to the health benefits offered. Health-conscious customers are switching to plant-based variants and are willing to pay more for the same. Alongside rising consumer will to invest in products supporting healthy and renewable lifestyles, food and beverage retailers are offering plant-based products to reap substantial revenue benefits.
Fundamental changes in consumer eating habits and dietary patterns have become palpable on a global scale globally, encouraging food and beverage retailers to capitalize on the same with plant-based offerings. For majority of the consumers, an optimal diet with plant-based offerings is beyond mere experimentation, rather it has become more of a permanent change embraced by them. This, in turn, is creating sustained opportunities for the food and beverage retailers. Moreover, the food and beverage retailers are also offering plant-based packaging formats to offer additional value to their customers.
Food and Beverage Retailers Boost Long-term Consumer Retention via Blockchain-Enabled Technologies
Food and beverage retailers have realized the fact that customers value security more than just payments. Consumers seek for transparency in terms of ingredients use, which is a key aspect shaping purchase decisions. Radical consumer shift to ingredient transparency is led by consumer sentiments revolving around health and wellness.
In line with the aforementioned, food and beverage retailers are actively investing in Blockchain-enabled technologies to enhance ingredient transparency as well as food safety. This helps in fast tracking of contamination sources and helps customers to be well-aware of what they are consuming, creating favorable circumstances for long-term consumer retention.
Online Food Ordering Becomes Increasingly Palpable Alongside Surging Demand for Doorstep Delivery
The trend of online food ordering via smartphones is not something new, rather this trend has become increasingly palpable with increasing demand for doorstep delivery. With ubiquitous penetration of smartphones, online ordering has reached a whole new level, and food and beverage retailers are aggressively capitalizing on the same to reap substantial benefits.
According to various sources, food and beverage retailers will witness more orders via smartphones as compared to in-store ones. Online orders are anticipated to account a major chunk of the overall transactions, which is being taken into utmost consideration by the food and beverage retailers to boost volume sales.
Personalization to Evolve as an Overarching Trend in the Food and Beverage Retail Landscape
The trend of personalization is rapidly permeating across multiple retail categories, and the food and beverage retail space is no exception. Consumers demonstrate high preference in terms of personalized food and beverage products, encouraging food and beverage retailers to offer customized solutions meeting evolving consumer needs.
Consumers are moving beyond customized accessories and apparel, they also seek food that is tailored to their specifications and requirements. Manufacturers are capitalizing on this trend via customization in forms of ingredients for particular diets, such as gluten-free and vegan. In addition, multiple food and beverage retailers are also developing their products in line with customer instructions, to make this entire process highly ‘consumer-centric’. Food and beverage retailers are finding multiple ways of offering personalized experiences via customized products to enhance customer satisfaction and repeat sales.
Food and Beverage Retail Market Segmentation
By Distribution Channel
- Convenience Stores
- Independent and Specialist Stores
- Online Stores
- Functional Foods
- Alcoholic Drinks
- Non Alcoholic Drinks
- Health Drinks
This post was originally published on The Market Plan