Automotive Active Window Display Market – Introduction
The automotive industry is evolving continuously and various technical, manufacturing, and electronic advancements are being witnessed globally. The automotive active window display is a latest technology incorporated in vehicles in order to provide information to the driver and passenger. The automotive active window display or Head-Up-Display (HUD) was originally developed by the military to provide easily accessible information inside the vehicle. The active window display market has expanded at a rapid pace in the last few years, due to the adoption of increasing number of electrical components along with integration of systems with computers and internet in the vehicle.
The automotive active window displays projects various information including vehicle’s speed, driving direction, remaining fuel, low visibility weather, temperature, time, location, and device connection. More advanced active window display can provide vital information including turn-by-turn navigation through satellite and distance between vehicles with help of advanced cameras and sensors such as radar and infrared.
Rising demand for technologically advanced vehicles
Rising demand for technologically advanced vehicles is major factor driving the automotive active window displays market. Vehicles are equipped with several systems that can detect faults and hurdles on the road or in vehicles and guide the driver to take preventive measure to overcome these issues. Presently, vehicles are connected to each other and they share information as per the requirement of the vehicle, which helps save lag time and effort while traveling. Vehicles are becoming safer and more secure, which leads to higher safety of the driver and passenger. This a key that is estimated to drive the active window display market during the forecast period.
Increase in demand for electric vehicles
Demand for electric vehicles has been rising in the last few years, as customers are more concerned about the environment and also due to the changing norms of governments regarding petrol and diesel operated vehicles. Germany, India, Japan, China and several other countries have promoted the adoption of electric vehicles. Furthermore, these countries have announced a ban diesel vehicles in the last few years.
Subsidies provided by governments on buying electric vehicles along with increasing prices of conventional fuel are driving the demand for electric vehicles. Electric vehicles are equipped with latest and improved technologies, which is a major that is projected to propel the demand for active window display during the forecast period.
This post was originally published on The Market Plan